About BrainSINS

BrainSINS is the leading European provider of e-commerce personalization solutions. It was created in 2008 as a spin-off from the European University of Madrid, where their founders worked as researchers on several R&D projects funded by European and national R&D programmes.

With offices in London, Madrid and Barcelona, BrainSINS is funded by InveReady, one of the most prominent European Venture Capital funds, as well as some of the most important Spanish ‘business angels’.

BrainSINS provides personalization technology to more than 100 online retailers all around the globe, including large multichannel retailers such as PhoneHouse and MotherCare, and solely online retail companies such as TradeInn and E-Tasker.

+100 Clients

More than 100 worldwide clients rely on BrainSINS’s personalization technology to boost their sales,

+20% Sales

On average, we help our clients to increase 20% their sales, by means of conversion and AOV improvements.

+1B Personalizations

Until today, we have provided more than 1 billion personalized experiences.

Management Team


Francisco Carrero

CEO. Computer Engineer, researcher and CEO since 1998. Former professor, business developer and consultant



Jose C. Cortizo

CMO. Previously CTO of several tech startups. Angel investor in web and mobile technologies. Computer scientist and MBA.



Borja Monsalve

COO. Previous CMO of Wipley, a social network for video gamers. Professor in computer science.