#infographic Consumer Psychology and E-Commerce Checkouts

Our friends of Voucher Cloud  have decided to make a data graphic called Consumer Psychology and the eCommerce Checkout in which they have analyzed different consumer’s interaction with e-commerce websites, especially upon reaching the check out. With this infographic you’ll find answers to questions like: What consumers expect from a website? or  What could deter them from making a purchase?



  • After waiting 3 seconds, 57% of online consumers will abandon a site and 80% of them will never return.
  •  1 in 2 customers have more confidence in a product after watching an online video.
  • Why did they abandon? : hidden charges at checkout, having to register before buying, unclear delivery details or lenghty chekout process
  • Men are more likely to abandon their cart.
  • More than 80% of consumers feel safer seeing trustworthy card logos prominently displayed within an online store.


Consumer Psychology and ECommerce Checkouts Infographic

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  1. Pingback: Un infografic despre psihologia consumatorului online | TRUSTED.ro

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