SearchLaboratory has published a nice infographic regarding the actual state of eCommerce in the US. Some of the most relevant data extracted from this infographic: Population of 316 million people, with 247 million people connected to Internet In 2017, 26% of all eCommerce transactions will be done from mobile devices In 2018, ecommerce sales will […]
RackSpace has published an infographic showing data related to Mobile Commerce growth and the impact of new trends such as wearables in the MCommerce ecosystem. The most important remarks: There are 7.6 billion people in the world and 7.5 billion mobile subscribers 10 billion mobile-connected devices in use 8 in 10 shoppers used a mobile […]
Appeagle has published an infographic that summarizes the predicted evolution of Ecommerce from 2013 to 2017 in the US and global markets. Some highlights: Worldwide eCommerce sales will grow from $1.25 trillion in 2013 to $2.35 trillion in 2017 (a 88% increase) In 2014, the Asia-Pacific region will be responsible for over 45% of global […]
Marketizator has published an interesting infographic showing 12 practical ideas that every eCommerce marketer should test in their website. The main highlights of the infographic: Clear and direct call to actions Checkout optimization Reducing the number of fields in forms Social sharing Show offers to users that are leaving the site Show stock information Social […]
Marketizator has published an interesting infographic where they show 14 elements of the product page that helps any eCommerce website to increase their conversion. Some of the most important highlights from this infographic: High quality images are required It’s needed to allow users to zoom in the images or to visualize high-res photos from details […]
Nextopia has published an interesting infographic showing how Halloween impacts eCommerce retailers. Some highlights from this infographic: 158 million americans celebrated Halloween in 2013 Americans spent $6.9 billion on halloween costumes (both online and offline) 41% of Halloween shoppers will buy holiday goods online 71% of Halloween’s online shoppers buy costumes, 59% decorations and 44% […]
We continue with our guide to encouraging users to register. In my previous article I focused on Usability and on the time and place where you should ask users for their data. Today I will discuss other important issues to obtain more user emails. Offer them something special Why should I want to register or […]
It’s our birthday – 3 years ago, around this time of the year, we opened our first office. Our way to throw a birthday party is to launch the 3.0 version of BrainSINS, much easier to integrate and use. We hope you’ll like it as least as much as we do 🙂 What’s new in […]
We have talked many times about strategies to improve online store conversion rates, always from the point of view of final conversion (sales). In this case we will focus on intermediate conversion, that is, on how to capture leads to include in your newsletters, or else to launch a commercial action on those leads. Initial […]
Breadcrumbs are frequently ignored, but they add plenty of value, both from the point of view of SEO and as regards usability. For those who are not familiar with the concept, breadcrumbs are a series of links in a website, which show the category tree followed to reach a product. For example, if you’re looking […]
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