Our friends of DmNews have created this interesting infographic about small businesses and the main actions to improve and boost sales. Take a look and tell us your opinion.
According to the “j2 Global Forecast Survey,” 28.16% of small business professionals say increasing their online presence, such as setting up a website or online store, is a top 2014 marketing priority. Other New Year’s resolutions include adopting email marketing automation to easily and efficiently reach customers (23.61%), using email to effectively inspire referrals and sharing on social networks (20.52%), implementing mobile marketing best practices, such as for email and website optimization (13.76%), and ensuring that email marketing efforts don’t end up in the spam filters or Gmail tabs (11.05%).
SMBs expect that 2014 will be a big year for mobile, as well. And they want to do everything they can to prepare. According to the survey, 70.27% of SMB professionals have used or plan on using Facebook’s mobile app for business and marketing purposes. Twitter (43.24%), YouTube (34.79%), and Instagram (16.29%) mobile apps are also must-haves for next year.
But there’s one thing SMBs are skeptical about: cloud services. More than 42% of small business professionals surveyed estimate that investing in a cloud service wouldn’t help them save any money; however, 16.16% suspect that using cloud services could help them save $100 to $500 per year.
Discover this #Infographic about Email and Mobile Top Small Businesses 2014 Wish Lists